The Change Companies

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Our Team

Don Kuhl

Founder & CEO

Sherry Newsom


Alyssa Forcehimes, PhD


Bill Calhoun

Vice President of Business Development

Scott Covert

Vice President of Early Intervention Services

Lisa Winge

Vice President of Account Services

Cyntha Pennington

Vice President of Sales

Valerie Bagley

Vice President of Marketing and Product Development

Jesse Tillotson

National Director of Justice Services

Jill Tharpe

Regional Sales Director

Margaret Smith

Regional Sales Director

Mary O’Brien

Regional Sales Director

Carmen Frazier

Regional Sales Director

Jessica Deal

Regional Sales Director

Rocco Pelino

Regional Sales Director

Kerry Hurley

Regional Sales Director

Susan Peterson

Senior Editor

Sara Oroz

Creative Director

Holly Zynda

Multimedia Director and Product Editor

Troy Gardner

Web Developer

John Livesay

Warehouse Manager

Kenny Smith

Order Fulfillment

Jimmy Cabada

Order Fulfillment

Jose Diaz


Teri Covert


Shawn Miller

Director of IT

Toni Tomei

Account Services

Natalie McGuire

Customer Support Specialist

Johnny Berriochoa

Fitness Coordinator/Health Coach

Kevin 'Kip' Lowe, PhD

Training Consultant

This is a team full of warm, hard-working and talented individuals, driven by our shared mission of promoting positive behavior change. The rewarding work we do, combined with great people, a fun culture and an art-rich work environment, make it easy (exciting even!) to get out of bed each morning.

Valerie Bagleyt
Valerie Bagley/Vice President of Marketing and Product Development - The Change Companies®